Wearable Insights

I've been wearing my Apple Watch every day since it arrived in early May. Since then I've been recording my thoughts both positive and negative on the newest of Apple's products. Here are my top 5 pros and cons. Pros: Notifications - Wearing a tiny computer as a watch means I don't always have to keep my phone on me and I often leave it at my desk. While it seems insignificant, I assure you, it's not. I love the feeling of empty pockets while checking my texts and emails. Aesthetics - I love wearing the watch with any outfit. it's quite stylish The Clock - With so many customizable features for the clock the watch always seems new. Whether I'm sporting a minimal clock face or a digital time with 4 other complications like temperature, schedule, activity, and sunrise/sunset I feel like the watch is customized just for me and what I need at that time.  Siri - While Siri doesn't always work perfectly, it's still an amazingly useful technology ...

I've had 2 Fitbits. For each one, I used it for about a month before I stopped seeing the value and I left it at home to collect dust. Most early adopters of fitness tracking technology can tell you a similar story. However, I don't think this spells the end of fitness tracking technology by any means.  Most companies are taking advantage of smaller, cheaper electronics and trying to be first to market with a pedometer to gain market share and brand recognition for wearables. However, a fancy pedometer is just a novelty and just the beginning. Fitness tracking will only increase as the technology becomes more invisible and engaging. Apple and Google are producing wearables now, and their wearables will benefit from their platform and their 3rd party developers. I would expect more developers to start considering wearable device functionality in their mobile applications. As this starts to happen, the appeal of wearables should grow. The current problem is that Fitbits, fo...